SEO Industry News

Everything You Need to Know About Google Possum Update

Google Possum Update

Based on dozens of ranking report’s analysis, the community of SEO experts announced another massive Google algorithm update on 1st September of 2016. One of the industry experts, Phil Rozek, gave it the name “Google POSSUM update”. So below we are going to briefly discuss what the Google possum update is. Actually, a massive change had been noticed on September ...

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Google Panda Ranking Factors, Recovery and Other Implications

Google Panda Ranking Factors

Google Panda is no longer a separate algorithm to decide content quality. It is now a part of Google’s core ranking algorithm. In case you haven’t gotten the news, here’s the link to the update. It’s been a few days since Google announced it, and SEOs are confused already. The confusion is nothing new; it’s been in the industry for ...

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Google Panda is Now Included in the Ranking Algorithm

Google Panda Ranking Algorithm

Google Panda is no longer a separate algorithm, used by Google exclusively for the purpose of elevating or decreasing a site’s ranking. Reports are to and fro that Panda has been officially encapsulated by Google’s ranking algorithm. Jennifer Slegg reported this yesterday. This is what a spokesperson from Google told her: “Panda is an algorithm that’s applied to sites overall ...

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3 Takeaways for Google Panda 4.2 Update

panda 4.2 update

Recently Google updated its panda algorithm, PANDA 4.2 in the mid July. Here are some takeaways for you. >> Panda 4.2 is a site-wide action. Different pages of a website will show different results if hit by panda 4.2 as the very slow and pagewise roll out. >> This is the slowest ever algorithm update by Google, taking several months ...

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Google Structure Shakeup, Now Alphabet Inc Is the New Parent Company

Google Creates Alphabet a New Company

Google is no more the parent company for all Google products and ventures. They got a new parent company, Alphabet with ultimate power that would board Larry Page as CEO and Sergey Brin as president. So along with the new name many of the Google’s business are now separate entity under Alphabet while the core internet business will stay as Google ...

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3 Results Instead Of 7 – Google Updates the “Local Pack”

google 3 pack result

Yes, the 7-pack is now the 3-pack. Google has made it short and redesigned it to fit more with the mobile user interface. Due to the ever-growing importance of mobile devices, so the change in the local SEO SERP is more about mobile responsiveness now. Here is a picture of the new local pack, displaying only three results: Here is ...

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