Arun is your very own content manager & SEO consultant at DigitalVani (Every thing digital). I have a strong technical SEO background over the last couple of years, building and leading teams of digital marketing experts. I like to build and optimize systems, design strategies, collect evidence and conduct research.

Google Replaces Apple as the Most Valuable Brand

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Google is the most valuable brand, according to international market research firm Millward Brown. The title was held by Apple a …

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How to Write a Wining PPC Ad Copy?

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Ad copy is the most important component of a paid search campaign. No matter how much you bid or how good …

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Google’s New Search Layout Blends Paid Ads with Organic Search Results

Are you experiencing a little difficulty in blocking out ads even if, you have adblock installed on your browser? Are you …

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AOL Joins the Race; Focus Is On Becoming a Video-Ad Powerhouse

Tuesday saw AOL reformatting its website, launching a premium video experience for its customers worldwide. The company took this step after …

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Twitter.com: Real-Time Notifications for its users

This week, twitter is to roll out an interactive and real-time notification alert for the users for any engagement to their …

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Google to Block Paid Search Keyword Data

As expected, to keep Google searches secure yesterday the search giant announced that they are no more offering the paid search keywords …

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Robots txt file

What is robots.txt?

We all like search engines regularly crawl and index our website. But there are certain instances, when we want to hide …

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htaccess

What is .htaccess file?

I am sure as a blogger you all are aware of htaccess. The .htaccess is the abbreviation of Hypertext Access, and is …

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seo trends

The Most Important SEO Trends You Should Follow

With ever rising internet users, Search Engine Optimization or SEO is now more significant for all most every business. From a …

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ppc landing page

How to Optimize a Landing Page for Your PPC Campaign?

Getting clicks on your ads are halfway to the success of your PPC campaign. The other half lies in the quality …

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